Serta - Arctic Ice

I was the lead designer and CG artist for this cool spot for Serta. My team and I worked closely with the Director duo TOCO (Chris Eckardt and Anthony Gibbs) to come up with a design aesthetic that they would later project on set during production. We also did a CG extension adding floors, walls, and a staircase to the bedroom as well as additional smoke, ice, and particle fx.